Saudi Arabia's sovereign wealth fund, the Public Investment Fund (PIF), is leading the way in the e-mobility sector with a planned $39 billion investment. The PIF ecosystem aims to invest in the creation of a new industry, with capital going towards EV manufacturing, battery manufacturing and supply chain, and parts and chips. The main challenges facing Saudi Arabia in the e-mobility sector include the availability of new vehicles and the lack of charging infrastructure. However, companies like Electric Vehicle Infrastructure Co. (EVIQ) are working to ramp up charging stations in the Kingdom. The costs of electric vehicles are also coming down globally, making them more affordable for commercial fleet operators and eventually for end customers as well. A recent survey conducted by PwC found that 40% of the Saudi population is interested in buying an electric vehicle in the next three to four years. Despite being an oil-rich nation, Saudi Arabia is making efforts to promote green techniques in mobility and aims to decarbonize mobility using green energy based on solar power by 2035.