Saudi Arabia's transformation continues to redefine its global image and influence, but more can be done to explain the Kingdom's ambitions to the world, according to Middle East expert Norman Roule. He called for a more robust narrative strategy to dispel misconceptions and showcase Saudi Arabia's impact, emphasizing the importance of investing in media programs to communicate the Kingdom's vision. Roule also praised the work of Ambassadors Michael Ratney and Princess Reema bin Bandar in strengthening bilateral relations between Saudi Arabia and the US. He highlighted the role of Saudi Arabia in critical issues such as women's empowerment and cultural exchange, stating that its influence can reach well beyond its borders.