Tesla will launch in Saudi Arabia in April, marking its entry into the Gulf region's largest market. The launch event in Riyadh will showcase Tesla's electric vehicles and products powered by solar energy. The brand has seen a slump in EV sales in Europe and has faced protests in the US since Elon Musk became an adviser to President Donald Trump. Tesla's sales and market share in Europe have fallen this year, while EV registrations on the continent have grown. The company has also faced controversy over Musk's role leading the Department of Government Efficiency.