Voters across the US have identified inflation and the cost of living as their top concerns heading into the 2024 presidential election. Many expressed frustration with the rising prices of goods and the impact it has on their daily lives. The economy has consistently ranked as the most important issue for voters, with 40% considering it their top concern. Border security and safeguarding legal abortion were also mentioned as important issues by some voters. Additionally, college students expressed concerns about global unrest and avoiding US involvement in new wars.