On the 120th anniversary of Viktor Frankl's birth, his teachings on finding meaning in suffering take on new significance for a public figure and father who lost his son. Frankl's work, developed after surviving Auschwitz, offers insights into finding purpose in unbearable pain. As Israel faces ongoing existential threats, the nation finds ways to thread meaning into new patterns of living. Frankl's message becomes a guide for survival, resilience, and hope, transcending psychology and becoming essential medicine in the search for meaning.